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Press Releases

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Internet Press Releases (PR) play several major roles in marketing your business. I like to kind of think of it as the heart beat of your Business. If your aren't writing Press Releases about all the great things that are going on at your company you aren't getting the word out! Your also not promoting your Business as well as it should be. Press Releases can and should be written about: major changes, new products, new features, current marketing events (such as trade shows) community service efforts and Business goals for the upcoming year. This can play a major role in Internet Marketing of your Business and its advertising.

Just as the title says these are "Press Releases" and should be submitted to the Press! For every type of business there is; there is some media outlet with a Publisher and Editors searching for articles of news to fill their web pages, magazines, newspapers, and other media with. If you Release or Provide your 'News Worthy Release' to them that is content that they don't have to write and content they don't have to search for! You are actually performing a service for them by providing them with good content. Of course this in turn, greatly benefits you and your business, when these are published and the public read about the great things that are going on at your company.

We already mentioned the benefit of PR in informing media outlets about your business. Yet, there are two additional great benefits in using Press Releases, that play a key role in Search Engine Optimization of your website. The first of these is, the content that you create in your Press Releases should always be added to your website. Because content is key in Internet Marketing because Search Engines love content and that is what they are searching for! The second additional benefit that comes with writing and publishing Press Releases are Backlinks. These Backlinks come from the link to your website that was created in your Press Release. This link becomes a Backlink to your website when your Press Release is published on the internet by media news sources. Backlinks are very important as we discuss in or link named Link Building. Below you will find links to several Press Release Firms that specialize in PR; PRWeb and eReleases.You may want to consider using one of them or our own Press Release services.

PRWeb Press Release Newswire
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